Friday 18 November 2011

Digipack Analisis

We looked at J to tha L-O the remixes album.

On the front you can see a collection of images of Jennifer Lopez in all her different music videos. All the images go with each other despite the fact that they're all images from different music videos. They go with each other because they all portray Jennifer Lopez in a sexual way through the use of voyeurism. The way they use voyeurism is very clever; All the images have small numbers, letters and a play and pause symbols next to them, which make the images look like they've been taken from a photo reel. The image on the top right of the album cover shows in huge diamond letters Jennifer Lopez's nickname : 'J-LO' This image like all the other images is taken from one of her music videos. There is no Album name on the front cover probably because the album cover is very symmetrical and adding a name on the front would ruin the simplicity of the cover. Also the front doesn't need an album name on the front as it is a greatest hits album and the biggest J-LO fans would be able to recognise this as all you can see is her nickname on the top right and stills from most of her music videos. This implies that this is Jennifer Lopez's life's work all in one and need no title. The front also includes a parental advisory logo because of the explicit content in the album and is there for legal reasons. It also has a small sign on the bottom right that says 'will not play on PC/MAC' this is self explanatory and warns people that it won't work on Pc or MAC.The background behind all the images is black and this background trend continues with the spine and back of the album.

On the spine of the album you can see the title of the album written in a bold simple font: 'J TO THA L-O! THE REMIXES' With black and white font highlighted with some light green in a black background. On the edges of the spine you can see in small white letters the record label 'epic' and CD number.



On the back of the album. you can see the recurring black background tacking over most of the frame. You can also see some still frames of some of Jennifer Lopez's music videos next to each other. Much like the images on the front cover they're all very revealing and use voyeurism. You can also see all the album track names

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